ABOUT US
Nausheen Mahmood’s collection is truly unique with its delicate embellishments, variety of contrasting colour combinations and feminine fabric variations whilst still delivering simple yet timeless pieces. The careful selection of pearls for the embellishment not only adds a touch of luxury to the pieces, but it also enhances the focus on delivering a soft and delicate look that many women aim to achieve, without losing its wearable and casual touch.
Throughout the collection there is a consistent and strong emphasis on female empowerment, using chiffon, lace and organza as the source of inspiration for the many gentle and romantic pieces which feature.
The Eastern/Western, traditional yet modern fusion which dominates the range, is fresh and innovative but also invites these women to experiment with their style with confidence and radiance, regardless of their backgrounds. It is this that drives Nausheen Mahmood’s collection, season after season.